Assoc Director, US Payer Brand Marketing

Upper Gwynedd, PA, US
May 11 2018
Organization Type
Requisition ID: MAR006918

Merck & Co., Inc. Kenilworth, N.J., U.S.A. known as Merck in the United States and Canada, is a global health care leader with a diversified portfolio of prescription medicines, vaccines and animal health products. The difference between potential and achievement lies in the spark that fuels innovation and inventiveness; this is the space where Merck has codified its legacy for over a century. Merck’s success is backed by ethical integrity, forward momentum, and an inspiring mission to achieve new milestones in global healthcare.

Merck’s Global Human Health (GHH) Division abides by a “patient first, profits later” ideology. Results-driven and ambitious, this team of individuals represents a functional balance between meeting company objectives and the needs of people around the world. The organization is comprised of sales and marketing professionals who are passionate about their role in bringing Merck's prescription medicines, vaccines, and other medical products to our customers worldwide. 

Responsibilities include and are not limited to the following:

  • Work closely with US Brand Marketing and the Integrated Account Management (IAM) organization to support overall objective to achieve profitable market access and grow net income for inline brands
    • Develop payer customer segment strategy and promotional initiatives for all US payer customer segments (health plan, PBM, Medicaid, Medicare, federal, pharmacy and hospital) 
    • Develop payer value propositions, pricing and contracting strategies
    • Work with promotion point to develop and deploy resources to support managed care strategy
    • Support appropriate pull-through activities and payer related solutions for field sales 
  • Support US Finance in development of segment level forecasts in support of brand forecast
  • Provide US payer input into Global Access teams, new product planning and business development teams
  • Work with US Outcomes research to develop outcome research plans in support of the payer value proposition
Position will be responsible for BELSOMRA, DULERA and ASMANEX.


Education Minimum Requirement:

  • BS, or BA degree
  • MBA Preferred
Required Experience and Skills**:
  • Minimum of (5) years healthcare industry experience (includes experience in a Customer facing or marketing/strategy roles, in addition to Early Strategic Support roles such as Promotion Management, Market Research)
Preferred Experience and Skills:
  • Experience in customer facing or marketing experience (e.g., sales management, customer management, account management or marketing).
  • Demonstrated strategic thinking, problem solving, analytical critical thinking and planning skills
  • Excellent leadership and communication skills (written & verbal)
  • Demonstrated understanding of US healthcare trends and policy issues and their potential impact upon Merck business opportunities
  • Marketing expertise
  • Account Management/Contract Negotiation experience
  • Demonstrated experience in financial management (e.g., brand budget, profit plan, sales forecasts)

Your role at Merck is integral to helping the world meet new breakthroughs that affect generations to come, and we’re counting on your skills and inventiveness to help make meaningful contributions to global medical advancement. At Merck, we’re inventing for life. 


If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to


Search Firm Representatives Please Read Carefully: 

Merck & Co., Inc. is not accepting unsolicited assistance from search firms for this employment opportunity.  Please, no phone calls or emails.  All resumes submitted by search firms to any employee at Merck via email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of Merck.  No fee will be paid in the event the candidate is hired by Merck as a result of the referral or through other means.


Visa sponsorship is not available for this position.


For more information about personal rights under Equal Employment Opportunity, visit:


            EEOC Poster

            EEOC GINA Supplement 

Job: Market/Segment Development
Other Locations:
Employee Status: Regular
Travel: Yes, 10 % of the Time
Number of Openings: 1
Shift (if applicable): 1st
Hazardous Materials:
Company Trade Name: Merck

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